Cognizant Corp Strategy
Cognizant, a leading tech services provider, has undergone a strategic transformation to meet evolving business needs. This includes investments in talent, strategic acquisitions, and focusing on industry-specific challenges like healthcare and finance. Prioritizing
cloud computing, data analytics, and automation, Cognizant aims to deliver customized solutions driving tangible business outcomes.
To effectively convey Cognizant's journey, we utilized a combination of modern
design elements, dynamic animations, and clear typography. Each visual component
was carefully crafted to enhance comprehension and engagement among the target audience, which includes potential clients, industry partners, and stakeholders.
Producer: Pia Rizzo-Wilton
Art Direction: Sam Alexander
Design: Michael Barakat
Animation: Emily Thompson
Sound & Mix: Gaelan Mullins
Execution
My contribution to this project, apart from creating all of the storyboards in line with the script, was crafting powerful visual narrative that effectively communicates the company's strategic vision, values, and capabilities to resonate with audiences across diverse demographics.
Storyboards
