As the lead designer on the Showtime Sports account at Malka Media I was tasked to create a social refresh of the Shobasketball Youtube channel and Instagram handle. 

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The direction by the client was to create an urban basketball feel that had an organized structure so that all they would need to do is replace imagery and copy when files are delivered. The solution was to take it to the streets with graffiti textures, and a modular chalk grid system mimicking old school home made courts in backyards. The client was thoroughly impressed, the current graphics below can be seen on their social media platforms in use. 

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